One of the things that will turn a security salesperson pale is to hear a prospect say, “I’ve met with two of your competitors and both will do it for less money.” Or, “Nice presentation. We’re going to shop around. We’ll get back to you.”
With approximately 20 percent penetration into homes, professionally monitored security systems that are now interactive and connected have a lot of room to grow — but many others also seek this opportunity. Read more stories in August Issue 2017.