“It was the suggestion of a determined salesman that saved the lives of John and Carol,†said NBFAA executive director Merlin Guilbeau. “American Alarm is a prime example of how an industry professional’s belief in the products and services he/she sells can have a profound and eternal effect on people’s lives.â€
American Alarm’s vice president Wells Sampson said that often when people are considering having a monitored alarm system installed they don’t feel that a carbon monoxide detector is a necessary investment. “For whatever reason, they feel that this danger doesn’t apply to them,†he said. “And in some cases, cost may be a deterrent factor, but in all cases, saving a life is priceless.â€