When it comes to the U.S. alarm market it seems the more things change the more they…change. In fact, other than the video surveillance industry, the alarm industry may be the fastest changing market in security. With new technology in the wireless and connected home space, strong competition from the do-it-yourself (DIY) and cable and telco companies, and rocket-like growth in interest of interactive services on the home and small business front, many dealers are having to reinvent themselves to stay current.
This is evident even at industry giant ADT, consistently ranked No. 1 on the SDM 100 Report.
“We are probably in a period right now where we see more innovation than we have seen in the last 30 years in this industry,” says Alan Ferber, president of residential, The ADT Corp., Boca Raton, Fla. “We speak about ourselves internally as a 140-year-old startup. We are focused on new technology that can improve customer’s lives.”