Should you start from scratch, or just revamp your existing website? Like a kid in a candy store with endless choices, we love the idea of starting from scratch. That new empty white canvas means endless possibilities for us as graphic designers to show off our newest bag of tricks, slick new banner animations, and the latest HTML techniques, so naturally we always wants to say, yes. Because we get judged on our ability to generate results and not design awards, like a famous little cricket once said “Let your analytics be your guide.”
Here is our simple checklist to help guide you in your decision to either start from scratch or just revamp: