The Central Station Alarm Association marked its 65th anniversary in 2015 with a year that has been filled with activity and advancement both for the association and for the members it serves. Between its revamped Annual Meeting, growth in the ASAP program and identifying the critical actions necessary to help members meet today’s industry challenges, the association has achieved a few significant accomplishments and identified 2016 initiatives.
CSAA has a diverse membership of local, regional, national and international companies — monitoring centers, manufacturers and consultants — all with somewhat different needs and expectations from their CSAA membership. When I accepted the position as executive director of CSAA back in April, Pam Petrow (president and CEO of Vector Security) became president. Together we initiated a Voice of the Customer (VoC) research program to help us better understand the needs of our membership, and thus identify how CSAA can improve member value. The results of the program are already being implemented as Pam and I and our board of directors define the
association’s strategic direction.