Vicon Industries announced the launch of its new corporate identity and tagline, “Simple Solutions for a Complex World,” which celebrates the Company’s commitment to delivering the simplest video management experience and most hassle-free customer experience within the commercial security market.
The new corporate brand underscores Vicon’s renewed dedication as an innovative, end-to-end security surveillance company focused on providing highly effective solutions that deliver reliability, expandability, and ease-of-use. Vicon’s rebranding is the culmination of several years of research and development, resulting in the launch over the past year of the new Valerus VMS and VAX Access Control platforms, as well as a completely redesigned line of cameras. All solutions have been engineered, from the ground up, not only to deliver top-level performance and features, but with a focus on simplicity of deployment, operation and maintenance. Vicon’s vision that even the most complex security challenge can be addressed with solutions that are intuitive and easy to manage stands apart from industry trends that focus, first-and-foremost, on expansive integration options and novel feature sets. In addition, Vicon’s sales and management teams have challenged themselves to deliver on that same simplicity of experience, company-wide.