You have a potential customer looking at your security company’s ad, now how should you convince that unknown targeted person to pick up the phone to inquire about your security services? Should you have some type of sweet deal? Or, should you talk about your company’s value props? Well, here’s the real deal in our experience when putting these two methods to the test.
We’re going to break this down into two sections. The first is going to be for dealers that service residential and commercial, and second for integrators that focus primarily within certain verticals.