Brinks Ranked No. 1 in Customer Satisfaction by J.D. Power
The results of the J.D. Power 2019 Home Security Satisfaction Study are officially out. This year, the study expanded to include not only the professionally installed (pro install) home security systems but also do-it-yourself (DIY install) systems, reflecting their popularity in the market.
“The growth of the DIY home security market has fueled customer satisfaction and made the industry more competitive than ever,” said Christina Cooley, director, Home Improvement and Technology Practice at J.D. Power. “As newer entrants gain market share, more established companies must continue to find ways to differentiate themselves to capture and keep new customers. Understanding what motivates customers to purchase a security system, being highly competitive with pricing and staying on the cutting edge of technology are key to staying competitive in a fast-changing industry.”