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NAD is an investigative unit of the advertising industry’s system of self-regulation and is a division of the Better Business Bureau National Programs’ self-regulatory and dispute resolution programs.
On Feb. 3, CBS 2 Chicago ran a lengthy investigative story about DEFENDERS, ADT’s largest authorized dealer. While multiple allegations were presented, the main argument was that DEFENDERS has “hundreds of frustrated customers who said they were duped, in some cases overpaying by thousands of dollars.”