Editor's Angle: SDM Gives You the Business

This month’s trade show – American Society for Industrial Security’s 50th annual Seminar and Exhibits – naturally directs our industry’s attention to corporate and commercial security. Given the market’s extraordinary thirst for seamless, easy-to-run, cost-effective, state-of-the-art “solutions” to secure their businesses, it’s easy to see why the ASIS seminar agenda brims with topics such as the convergence of physical and IT security, homeland security, and critical infrastructure security.

Our cover subject this month, Interface Security Systems’ president and COO, Michael McLeod, may pique your interest with his vision of the future company that will serve the corporate and commercial client. McLeod believes that a new breed of security provider – one that combines the core competencies of the alarm dealer and the systems integrator – must occur in order to provide the high level of technology and services demanded by today’s sophisticated clients.

“Security companies must position themselves to deliver services beyond the design and installation of systems,” McLeod says. “The next-generation security provider will need to function as an Application Service Provider (ASP) in order to administer and monitor a customer’s access control, video surveillance and critical alarm systems via a centralized platform running across the internet.”

And while security manufacturers and installers navigate the turns and bumps of the global, integrated systems road, SDM is bringing the business of security to the local level. Through new research of 20,000 U.S. households, SDM has delved into how security systems are consumed in both the workplace and homes. A new series of articles, beginning next month, will present the results of our new study, “Workplace & Home Security,” in a format that will make them real to you.

With demographic data that covers up to 30 metropolitan areas – including New York, Los Angeles, Chicago, Philadelphia, San Francisco, Boston, Dallas, Washington D.C., Atlanta, Detroit, Houston, Seattle, Tampa, Minneapolis, Phoenix, and more – SDM’s articles will focus on the cities with stories to tell. Why, for example, does Hartford-New Haven, Conn., have the highest penetration of alarm systems in the workplace, as cited by our survey’s respondents? We examined the business environment, the alarm markets in those cities, and end-users themselves – to provide the answers.

Our “Workplace & Home Security” article series begins in October with results of security in the workplace, and continues through early 2005 with results of security in the home. Stay tuned, as I think you will be fascinated with our coverage.

IN THIS ISSUE

The byword is networks, and in this issue SDM presents a special feature on IP alarm transmitters, the technology that allows you to connect your customers’ alarm panels to the Internet for alarm signaling transmission. Find SDM ’s “Field Guide to IP Alarm Transmitters” on p. 42. Plus…a guide to Authorized Dealer Programs can help you evaluate your options for partnership.

ONLINE

New at SDM Online is BNP Media LINX – a robust, user-friendly, online search engine – powered by Google – that crawls across the varied industries served by BNP Media publications to retrieve and deliver pertinent industry information to effectively meet your demands. LINX is an all-encompassing tool that provides you with immediate access to logged, organized, and fully searchable past-issue archives, industry information, classifieds / products and services, plus much more. Use it on this site at www.sdmmag.com.
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Laura Stepanek is the editor of SDM magazine. She can be reached at stepanekl@bnpmedia.com or (847) 405-4027.

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