SDMmag logo
search
Go to Ask SDM AI
cart
facebook twitter linkedin youtube
  • Sign In
  • Create Account
  • Sign Out
  • My Account
SDMmag logo
  • NEWS
  • PRODUCTS
  • TOPICS
    • Access Control & Identification
    • Integration & Network Solutions
    • Life Safety & Fire Alarm
    • Monitoring
    • Smart Home
    • Trends & Industry Issues
    • Video Solutions
  • COLUMNS
    • Digital Shuffle
    • Editor's Angle
    • Insider News & Business
    • Integration Spotlight
    • Marketing Madmen
    • Security & the Law
    • Security Comings & Goings
    • Security Networkings
    • Technology @ Work
    • Technology Solutions & Skills
    • SIA Waypoints
    • Cybersecurity Chronicle
  • EXCLUSIVES
    • Annual Industry Forecast
    • Dealer of the Year
    • Project of the Year
    • SDM 100
    • State of the Market Series
    • Systems Integrator of the Year
    • Top Systems Integrator Report
    • TMA Excellence Awards
  • BLOG
  • MEDIA
    • Videos
    • Podcasts
    • Polls
    • White Papers
  • EVENTS
    • Industry Calendar
    • Webinars
  • MORE
    • Classified Ads
    • Newsletters
    • SDM Store
    • State of Security eBook
    • Sponsored Insights
  • BUYERS GUIDE
    • Buyers Guide
    • Take a Tour
  • EMAG
    • eMagazine
    • Archive Issues
    • Monitoring Today
    • Advertise
  • SIGN UP!
Trends & Industry IssuesSDM Newswire

Residential Security Survey: 50% of U.S. Homes Have a Security System

By SDM Editors
home security

Image by Pexels via Pixabay

October 24, 2023

Among the approximately 142 million homes in the United States, about half have a security system, according to a new survey by Cove, a residential security provider based in Draper, Utah.  

The survey revealed large discrepancies in home security use by both gender and age. Men (64 percent) were much more likely than women (46 percent) to own a security system. And 68 percent of Baby Boomers didn’t use one, compared to 69 percent of Millennials who did.

The top three reasons for not having a home security system were 1) expense, 2) low crime, and 3) dog ownership.

“As experts in home protection, Cove is committed to understanding current safety concerns, safety habits, and perceptions of security systems,” said Jon Mangum, CEO of Cove. “This helps us to meet the needs of consumers and ultimately help people and communities to be safer.”

Highlights from the 2023 Cove Home Security Trends Report include:

  • Burglary and Theft – 25 percent of survey respondents have experienced a break-in, and 39 percent have had an item stolen from their porch. Of those respondents who were victims of porch pirates, 70 percent were not reimbursed.
     
  • Safety Habits – Safety habits differ greatly by both age and gender. 22 percent of Millennials always post on social media while traveling, compared to 13 percent of Gen Z, 7 percent of Gen X, and 1 percent of Baby Boomers. Millennials were also most comfortable leaving their doors unlocked. And 31 percent of women will “definitely not” answer the door for a stranger, compared to 17 percent of men.
     
  • Safety Concerns – Home invasion was the top safety concern for both Gen Z and Millennials, while fire was the top safety concern for Gen X and Baby Boomers. Only 31 % of women felt completely safe in their homes, compared to 48 percent of men.
     
  • Home Security Perceptions – Respondents have a love-hate relationship with security cameras. 86 percent believe they’re an important part of a home security system, yet 62 percent worry that a security company could spy on them through their security cameras. Younger generations were much more comfortable with security cameras than Gen X or Baby Boomers.

“It’s fascinating to see how dramatically the survey results differ by both generation and gender,” said Jamie Armstrong, Cove’s director of marketing and communications. “The Home Security Trends Report identifies important ways that we can better address the unique needs of various demographics.”

Data for the survey was collected in August by TrendCandy, an independent market research firm, through a survey of 1,000 U.S. residents ages 18 and up. To download the report, click here. 

Looking for quick answers on security topics? Try Ask SDM, our new smart AI search tool. Ask SDM →

KEYWORDS: home security research residential security

Share This Story

Looking for a reprint of this article?
From high-res PDFs to custom plaques, order your copy today!

Recommended Content

JOIN TODAY
to unlock your recommendations.

Already have an account? Sign In

  • SDM 100

    SDM 100: Top 100 Security Dealers of 2026

    The top 100 security dealers navigated a complex...
    Exclusives
    By: Karyn Hodgson
  • Security camera

    State of the Market: Video Surveillance

    As video surveillance shifts from siloed systems to...
    State of the Market Series
    By: Brianna Wilson
  • 2026 Industry Forecast

    SDM 2026 INDUSTRY FORECAST

    Rapid technology advances meet shifting economic...
    Annual Industry Forecast
    By: Karyn Hodgson
Manage My Account
  • SDM Newsletters
  • Online Registration
  • eMagazine Subscriptions
  • Subscription Customer Service
  • Manage My Preferences

More Videos

Sponsored Content

Sponsored Content is a special paid section where industry companies provide high quality, objective, non-commercial content around topics of interest to the SDM audience. All Sponsored Content is supplied by the advertising company and any opinions expressed in this article are those of the author and not necessarily reflect the views of SDM or its parent company, BNP Media. Interested in participating in our Sponsored Content section? Contact your local rep!

close
  • Doctor examining child patient with mother present in medical clinic
    Sponsored byHID

    The Human Side of Hospital Security: How Modern Visitor Management Protects People First

Popular Stories

ESA Board of Directors Q2 26 Elections

Electronic Security Association Announces 2026 Board of Directors Election Results

TMA & SDM Logos

Becklar, Elite & Puget Win 2026 TMA/SDM Monitoring Center Excellence Awards

SDM 100 of 2026

The 2026 SDM 100 Top Brand Choices

SDM Dealer of the Year 2026 Promotion

Poll

What’s the most promising trend in the industry?

What’s the most promising trend in the industry?
View Results Poll Archive

Products

Physical Security Assessment Handbook An Insider’s Guide to Securing a Business

Physical Security Assessment Handbook An Insider’s Guide to Securing a Business

See More Products
SDM 100 2026 Rankings

Related Articles

  • smart home thermostat

    Parks Associates: 16% of U.S. Internet Homes Now Have Smart Thermostats

    See More
  • Chart

    More Than 50% of U.S. Households Feel “Safe Enough” With Smart Home Security Devices

    See More
  • Marketing Madmen

    Why You Should Take the Time To Explain What a Security System is to Your Customers

    See More

Events

View AllSubmit An Event
  • June 25, 2025

    Approaching and Optimizing AI as a Security Solution

    ON DEMAND: Artificial intelligence is rapidly transforming the security industry. Discover how AI reshapes organizations to detect threats, respond to incidents, and streamline operations. 
View AllSubmit An Event
×

Be in the forefront of security intelligence when you receive SDM.

Join over 10,000+ professionals when you subscribe today.

SIGN UP TODAY!
  • RESOURCES
    • Advertise
    • Contact Us
    • Directories
    • Store
    • Want More
  • SIGN UP TODAY
    • Create Account
    • eMagazine
    • Newsletter
    • Customer Service
    • Manage Preferences
  • SERVICES
    • Marketing Services
    • Reprints
    • Market Research
    • List Rental
    • Survey/Respondent Access
  • STAY CONNECTED
    • LinkedIn
    • Facebook
    • YouTube
    • X (Twitter)
  • PRIVACY
    • PRIVACY POLICY
    • TERMS & CONDITIONS
    • DO NOT SELL MY PERSONAL INFORMATION
    • PRIVACY REQUEST
    • ACCESSIBILITY

Copyright ©2026. All Rights Reserved BNP Media, Inc. and BNP Media II, LLC.

Design, CMS, Hosting & Web Development :: ePublishing