ScanSource Conference Offers Fuel for the Mind, Business Growth
When heavy rains and massive flooding near Austin, Texas, in October threatened to cause ScanSource Inc. to cancel its partner conference outing to The Salt Lick, an open-pit venue, ScanSource brought The Salt Lick’s BBQ to the conference instead. A big Texas BBQ spread, games, a pistol shootout — even Armadillo races — were set up in the Hilton Austin Hotel’s ballroom for conference attendees to enjoy on the conference’s last evening. Given the flooding situation, it was more than anyone expected — but that’s just the way ScanSource does things.
The company’s annual Partner Conference, themed “Fuel” this year, traditionally has supported its Point of Sale (POS) and Barcode business unit resellers. However, this year it was opened up to include physical security resellers. “This is really the first time a lot of our security partners have gotten exposure to the bigger ScanSource Inc., and so it’s great for them to see the size and scale and resources [of ScanSource] — and all of the different opportunities, services and tools, and the potential partnerships that are available to them,” described Tony Sorrentino, president of ScanSource Security. As one example, Sorrentino mentioned that some of ScanSource’s security customers and POS customers had met at the conference and agreed to swap leads or get involved with each others’ projects in the retail space. (See Editor Laura Stepanek’s live interview with Tony Sorrentino at www.SDMmag.com/video.)