By offering home energy management services, security integrators can capitalize on growing consumer interest in saving money and going green — while also generating new sales and revenue sources for themselves.
As energy costs continue to rise in the slowly recovering economy, some homeowners are looking for ways to save money. At the same time, other homeowners have an interest in reducing their impact on the environment and reduced energy use. Security integrators who offer home automation along with energy consumption monitoring services and products can help these homeowners discover how they can conserve energy and save money while creating a healthy bottom line.
Though saving money is always in style, consumers are becoming increasingly more conscious about saving energy as well. Jay Kenny, vice president of Marketing for Vienna, Va.-based Alarm.com, points to website inquiries as one indicator of increasing consumer demand. He estimates that about 30 percent customers visiting the Alarm.com site are asking for energy management as part of solutions: “Most people care about saving money as a primary reason, secondary is going green.”