We have a running joke here at Security Dealer Marketing, whenever we overcome a challenge — whether it’s a piece of code not working that takes us hours to figure out or learning that Google is going to change their algorithm resulting in our having to change thousands of landing pages — we always say out loud, “Who’s ready to buy those lawnmowers?”
We say this because lawn mowers hardly ever change, nor does the landscaping industry. Technology, however, is always evolving, forever changing and becoming more challenging.