Guardian Leadership Discusses Brand Refresh

Guardian Vice President of Marketing Kevin Bish

On Thursday, May 16, Guardian held the first ever company-wide town hall in its 69-year history to announce a brand refresh and reveal a new logo to its employees and their families and friends. In this exclusive SDM interview, Guardian President Bryan Cipoletti and Vice President of Marketing Kevin Bish discuss these changes, and what they mean for the future of Guardian.

Listen to the discussion here. To read SDM's article on the brand refresh, click here.

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Courtney Wolfe is the former Managing Editor of SDM. Courtney wrote exclusive cover stories, feature-length articles and case studies. She also managed SDM’s Monitoring Today supplements. Courtney received her bachelor’s degree in multimedia journalism from Columbia College Chicago.