Genetec Inc. has reportedly been recognized as the world leader in video management software (VMS) by two leading industry analysts, Omdia and Novaira Insights.

According to Omdia’s 2024 Video Surveillance & Analytics Database Report, Genetec has retained its no. 1 global position in the VMS market while also ranking no. 1 globally in the combined Video Management Software (VMS) and Video Surveillance as a Service (VSaaS) market.

In the Americas, Genetec has maintained its market leadership with a no. 1 ranking for 13 years. The Omdia report also highlights the company’s strong performance in the EMEA region, where it ranks no. 2, and in the Asia Pacific region (excluding China) where it is growing at three times the market rate, securing the no. 3 position.

Novaira Insights’ report also confirms Genetec as the global leader in Total Video Surveillance Software and Service Agreements, with a no. 1 ranking in the Americas, a no. 2 position in Asia Pacific (excluding China), and a no. 3 position in EMEA.

In the global VSaaS market (excluding China), the Omdia report positions Genetec among the top 10 world leaders, and in the Americas, Genetec ranks as one the top three companies that gained the most market share. Genetec said this performance underscores the company’s early leadership in SaaS innovation and the strong momentum of Security Center SaaS, a hybrid cloud solution built to meet the growing demand for flexible cloud deployments.

“Over 50 percent of end-users are still going to keep at least part of their security infrastructure on-premises,” said Oliver Philippou, research manager, physical security technologies, Omdia. “A hybrid-cloud approach can enable customers to gradually transition towards a cloud architecture, benefiting from cloud efficiencies while retaining on-premises storage for legal, compliance, or business needs. This flexibility results in cost savings and ensures that customers are not forced into a one-size-fits-all solution.”

“The hybrid approach isn’t a steppingstone to the cloud but the baseline for how to deploy physical security leveraging cloud technology,” said Christian Morin, vice president of product engineering, Genetec Inc. “Customers need a flexible solution that respects the unique requirements of their business, recognizing that not every company will choose or need to fully transition to the cloud.”