Power-Sonic announced the appointment of Chris Lanier as vice president of sales, Life Safety.

Lanier brings over 40 years of experience in the electronic security supply chain. As a former partner through LRG Inc., a manufacturers’ rep group that represented Power-Sonic, Lanier built strong relationships and a reputation for integrity, consistency, and results across the security channel.

Having worked closely with customers, integrators, and distributors throughout his career, Power-Sonic said Lanier has a deep understanding of the needs and challenges facing the security and life safety markets.

In his new role, Lanier will lead the sales strategy for the Security and Life Safety division across the Americas. His focus will remain on relationship-building, customer growth, and expanding Power-Sonic’s presence as an energy solutions provider along with new technology introductions in this important market.

“I’m literally amped up to be part of the Power-Sonic team,” said Lanier. “It’s an honor to continue supporting the people and partners I’ve worked with over the years — now from inside the brand I’ve known and trusted my entire industry life.”