A yearly report ranking the top 100 U.S. companies that earn their revenues from the sale, installation, service and monitoring of electronic security systems to residential and non-residential customers.
Facing headwinds on several fronts, SDM 100 companies in 2021 had to get creative to move forward. By the numbers it appears most of them were able to manage uncertainties and succeed — and some turned their sails to take advantage of new circumstances.
COVID-19 was the backdrop to the story of the SDM 100 companies in 2020. Despite the uncertainty and challenges it presented, however, the top security dealers held their own, and some even thrived, finding new paths and opportunities.
If there is one word that could describe 2020, both in life and for the top 100 security dealers, it is unpredictable. Following several years of growth — and a very strong 2019 — SDM 100 companies found themselves on slippery ground beginning in March 2020 with the onset of the COVID-19 pandemic.
The excellent growth SDM 100 companies had in 2019, followed by the onset of the coronavirus pandemic, is like being on the summit without a clear view of the landscape. Dealers are looking to their RMR to carry them through.
This year’s SDM 100 report and rankings show excellent growth for the SDM 100 companies in 2019. The onset of the coronavirus pandemic was just starting to hit as the security industry’s top companies were filling out the 2020 SDM 100 applications; to many of this year’s companies, it is like being on a mountaintop without a clear view of the landscape. Read on to look at this year’s top security companies ranked by recurring monthly revenue, along with their thoughts and projections for what lies ahead.
While many security dealers on the SDM 100 Report describe 2018 as an “average” year, the numbers show 5 percent growth in RMR and some peculiar market forces at work that may be shifting generalist dealers to become specialists.
The security industry looks to the SDM 100 — a group of the 100 largest security companies ranked by their recurring monthly revenue (RMR) — as a wellspring of industry trends and operational best practices. So, which manufacturers and distributors are behind the SDM 100, supporting them with the products, solutions and services that help make them successful?
Collectively, the SDM 100 security dealers grew their RMR 4.2 percent, from $618 million to $643 million last year. Among the top 100 there were 88 dealers who individually improved their RMR rate in 2017 over 2016.
The result of the 2017 SDM 100 was upbeat: Collectively, the industry’s 100 largest security dealers grew their recurring monthly revenue (RMR) 18.4 percent, from $612 million to $725 million, last year.
It’s used in many different ways by different people, but the primary objective of the SDM 100 remains the same after 25 years: to measure consumer dollars gained by alarm companies, in order to present an account of the size of the market captured by the 100 largest security providers.
The 2016 SDM 100, a group of the top security companies ranked by RMR, continues to knock the cover off the ball when it comes to selling into both residential and non-residential markets, providing hosted and managed services, and monitoring.