Wachter Inc., a technology solutions integrator and innovator, provided the Loss Prevention Research Council (LPRC) with a Proto LUMA hologram unit to enhance retail education and innovation efforts. This technology will serve as an immersive platform to educate the retail community on loss prevention, history and ongoing trends, while also offering dynamic marketing and engagement opportunities.

The Proto LUMA unit, a fully integrated holographic experience platform, employs IoT, AI, voice activation, facial recognition and 4K visuals to deliver interactive digital content. Through this contribution, LPRC will utilize the technology to develop realistic avatars, including a digital version of Dr. Read Hayes, executive director of LPRC, who will be available as a life-like avatar to interact with visitors, answer questions and share vital insights.

“By providing access to this innovative holographic technology, we aim to foster greater understanding and collaboration within the retail loss prevention community,” said Matt Tyler, vice president of strategic innovation. Wachter. “This support will enable LPRC to showcase the latest in retail tech and promote education in reducing loss and enhancing safety measures.”

Hayes added, “This hologram unit offers a unique platform to connect, educate and engage the retail community in a new digital format. We look forward to leveraging this technology to share knowledge about loss prevention and showcase the vital work of LPRC.”

Wachter’s involvement also includes ongoing assistance with installation, support and management through its help desk. Enabled via the Proto cloud platform, the hologram will support live streaming capabilities, allowing Hayes or other experts to engage remotely from anywhere in the world.

“This is more than a project support effort; it’s a commitment to advancing retail education and technology,” Tyler added. “Innovative experiences like this are poised to become essential tools for education, marketing and industry advancement.”

The Proto LUMA hologram unit will be installed at LPRC’s facilities and serve as a model for future digital engagement initiatives within the industry.