SAFE Security Launches DIY Offering With Monitoring
SAFE Security, San Ramon, Calif., a security alarm companies has launched a new division, SAFE@home™. This new division enables consumers to self install wireless security systems at their homes with ease. This do-it-yourself (DIY) home alarm system includes professional UL certified Five Diamond monitoring by SAFE Security and will not require a phone line. The home security system can be controlled remotely by a smartphone or tablet via Honeywell’s Total Connect™. The system is available across the United States by visiting http://www.safeathome4u.com.
“With an increased demand in the residential security market for a self installed alarm system coupled with increased technology that allows for a wireless security system to be setup in minutes, SAFE@home™ is well positioned to be a leader in the DIY security space,” said Paul Sargenti, SAFE’s president and chief executive officer. “We’ve partnered with Honeywell to provide a state-of-the-art wireless security system and will accommodate Wi-Fi for IP alarm communications. This will allow our customers to take advantage of being able to self-install their wireless security system. By enabling our customers to self-install, they will save money by not requiring an alarm company to install the alarm system.”
Customers can select from three complete packages and add on additional hardware to best fit their needs. SAFE@home™ is working with the leader in security, Honeywell, to provide the equipment.
SAFE Security was acquired by ICV Partners (ICV), a leading investment firm focused on lower middle-market companies, in December 2012. At the time, Cory Mims, managing director of ICV, said, “Paul Sargenti has built SAFE into a strong company that today provides a valuable and compelling service to a broad and growing customer base. The security alarm industry is highly fragmented and stable and has demonstrated resilience through the last recessionary period. We are confident that with a stable source of capital and additional expertise from ICV we can work with Paul and his strong management team to further grow the company.”
SAFE was founded in 1988 by CEO Paul Sargenti and today provides monitoring services, installation, maintenance and other related services to homeowners and businesses across the nation. SAFE sources new accounts primarily by purchasing existing security alarm contracts from other security alarm companies and develops new accounts from a broad network of dealers nationwide. Among the nation’s 12,000 security dealers, SAFE’s portfolio generates gross revenues that put it consistently in the top 25 U.S. alarm companies, according to a press release from SAFE.