ScanSource Inc., a global provider of technology products and solutions, announced the launch of FastLane, a comprehensive program aimed at delivering a seamless customer experience for partners. The program provides access to training, education, enablement tools, a unique loyalty program and impactful corporate social responsibility initiatives. 

ScanSource aims to put partners on the fast track to profitable growth by offering total solutions from the company’s leading suppliers, as well as unique incentives and promotions that reward loyalty and participation in the FastLane program. Monthly, quarterly and year-long prizes will be awarded, featuring auto-related giveaways, participation in VIP events and quarterly business strategy summits, and a Winners’ Circle celebration trip. 

With FastLane, participating partners can take advantage of innovative enablement tools and resources available to help them grow their business and reach new markets, including solutions-focused on-demand videos and podcasts. In addition, FastLane offers opportunities for partners to give back to their communities through participation in joint corporate social responsibility efforts stemming from ScanSource’s longstanding relationships with community organizations. 

“As a trusted advisor, it is our job to help our partners deliver solutions that can help their customers meet business outcomes,” said Tony Sorrentino, ScanSource’s president of North America sales. “FastLane is our first ever corporate-wide program committed to helping our partners do just that. With such rapid change in the channel, it’s more important than ever to provide a seamless customer experience for our partners, whether it’s through the solutions they buy, the programs they participate in or the events they attend.” 

The concept of FastLane was built on the idea of professional racing, a sport all about speed, a spirit of competition and collaboration as a team. FastLane is ScanSource’s commitment to creating an even more engaging relationship with its partners by providing the tools, time, resources and opportunities that will accelerate their growth and profitability. 

Partnerships are an important component of FastLane. Recently, ScanSource announced an integral partner in the program: McLaren Racing. This relationship lends unique opportunities for ScanSource partners to gain insights from innovative leaders who are focused on delivering excellent customer experiences. Both McLaren and ScanSource are companies dedicated to providing innovative solutions to their customers, and ScanSource will be working directly with McLaren’s leadership team to develop business-focused thought leadership programs and resources for ScanSource partners. 

For more information about FastLane, please visit