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Home » Authors » David Morgan

Articles by David Morgan

Marketing Madmen 2019

The Importance of Networking

Alex Chavez
David Morgan
David Morgan
April 1, 2019

It’s vital that your security integration company partake in networking events to collect databases that can later be entered into your digital marketing efforts.


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Marketing Madmen 2019
Marketing Madmen

How to Build a Strong Local Brand

David Morgan
David Morgan
Alex Chavez
March 5, 2019

In today’s market, competition is fierce. When big security companies have endless budgets, how do you compete?


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Marketing Madmen 2019

Why You Should Use Video When Marketing Your Security Company

David Morgan
David Morgan
Alex Chavez
February 4, 2019

Unless you’ve been living under a rock, you’ve probably noticed that video has been dominating online.


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How to get the most out of your online security advertising

David Morgan
David Morgan
Alex Chavez
December 3, 2018

You have a potential customer looking at your security company’s ad, now how should you convince that unknown targeted person to pick up the phone to inquire about your security services?


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Get Your Sales Customers to Act Now

David Morgan
David Morgan
Alex Chavez
November 1, 2018

If we asked you to read this article in two minutes or less because after that it will self-destruct, you’d probably want to read it quickly.


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How to Multiply Your Word-of-Mouth Security Marketing

David Morgan
David Morgan
Alex Chavez
October 1, 2018

If we were to poll 100 security dealers about whether their business accepts referrals, all 100 would raise their hand with a big yes.


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Generate Security Leads From Your Phone

Alex Chavez
David Morgan
David Morgan
September 4, 2018

Everything you need to generate leads can be done simply from your mobile phone; heck, you can even generate leads while hanging out at Starbucks like I currently am writing this article, or while you’re lying out on the beach.


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5 Tips for Enhancing Your Security Company's Mobile Site

David Morgan
David Morgan
Alex Chavez
August 2, 2018

Unless you’ve been living under a rock, it’s no surprise that the use of mobile devices has taken over the consumer market — and it’s here to stay, even on a B2B level.

From the data we collect in Google Analytics it is apparent that more than 60 to 70 percent of websites we have built, marketed and/or track are being visited by mobile users — cellphones to be specific.


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Online Marketing

Use Facebook for Security B2B Marketing

David Morgan
David Morgan
Alex Chavez
July 2, 2018

If we got a quarter for every time someone looked at us funny when we told them that Facebook was a perfect channel to use for generating B2B sales — we’d be at least thousandaires.


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To Outsource or to Hire Marketing

Alex Chavez
David Morgan
David Morgan
June 4, 2018
In a non-biased approach, here are our thoughts when considering whether to outsource or hire an in-house marketing person.
Read More
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