Firefly: Online Store for Products, Marketing, Engineering Services
Firefly Design Group of Hollywood, Fla., a design, engineering and consulting firm in the custom electronics industry, now offers electronics system contractors (ESC) streamlined access to a full range of its documentation, sales and marketing products, and services through an e-commerce site, the Firefly Design Group Store (http://www.shopfdg.com).
Says Ron Callis of Firefly, “ESCs can access and order these products and services 24-hours a day, seven days a week, making it easier for them to purchase the products they need when they need them.” One example: Client Presentation Samples include true-to-size visual aids of popular system interfaces such as hand-held remotes, touch panels and keypads. The firm plans to launch these new products featuring hardware from Crestron Electronics with more manufacturers to be added in the near future. Each piece is die-cut to the exact dimensions of the product it represents, making the samples a cost-effective solution to purchasing actual products and carrying them to jobsites and sales meetings. Additionally, the reverse side of each piece includes corresponding product details and retail pricing for quick reference by ESCs and their customers. The cut-outs are printed directly on laminated polyester plastic and are manufactured in the United States. They are water resistant and impermeable to everyday elements, making them a durable and effective sales tool.