Boon Edam Inc. announced that the Chick-fil-A restaurant, located in historic Cameron Village in Raleigh, N.C., has “broken the mold” of its typical store design and installed a Boon Edam manual revolving door as the main entrance to the restaurant.
The distinctive Chick-fil-A restaurant features outdoor dining at street level and on a second story patio with a view of the Raleigh skyline. The store also has a large atrium and a two-lane drive-thru. Generously proportioned walkways converge on the southwest corner of the building, leading up to a Boon Edam TQM revolving door. “We've got restaurants now in 42 states across America, and I can tell you, there’s only one Cameron Village,” said John Featherston, senior director, new ventures, Chick-fil-A, Inc. “It is distinctive and special,”
The Cameron Village Chick-fil-A has been a passion for Featherston for over 10 years. “This was not going to be a prototypical design for us in any way. Cameron Village is unique, so our restaurant needed to be unique as well. Americans are increasingly choosing to live in mixed-use, urban settings. We needed a building to fit the style, heritage, and history of this special place.”
The desired outcome for the new structure was for it to appear to be an original building that had been repurposed. Featherston continued, “We aspire for our brand to be characterized by the quality of both food and service. This Cameron Village building is how we already thought about Chick-fil-A. In many ways, the building is unique in its loveliness, but it goes even beyond the characteristics of the brand prior to occupying a space like this one.”
“The best design is intuitive. You can have a sign that says ‘Welcome’ and that’s OK, but an entrance should be intuitive like this design and our revolving door. The Boon Edam entrance has fit perfectly with our design concept, and it has exceeded our expectations,” Featherston concluded.