As a salesperson and sales executive for the past 30 years, I’ve seen great salespeople do wonderful things. I’ve observed how one person could exceed their sales targets consistently while others with the same product would struggle. During my own career as a field salesperson, sales team leader, and company president (actually a combination of all three), I’ve worked the sales process daily and have experienced nearly every example within this context learning from my mistakes along the way.
Local and regional integrators that face a choice between expansion and annihilation by the global players have an uphill battle to fight. Facing down the giants requires some intelligent uses of key market principles including: niche identity, co-branding, and planning for modest growth.
In response to consumer demand for faster speeds and greater bandwidth, national cell carriers in early 2011 revealed their plans to migrate fully from 2G to 3G mobile telecommunications. The implication is that the phasing out of 2G–GSM technologies has begun. This forthcoming “2G Sunset,” during which GSM and GPRS technologies will be rendered obsolete, will have sweeping implications for our industry.
Can a dealer or integrator play a significant role in building the brand of a manufacturer? Think about it. Brand building is a function of products, people, services, support and customers. Channel partners are a huge part of the brand.
The Insurance Loss Control Association represents the loss control professionals in the insurance industry — the eyes and ears of the underwriters. As investment income has plummeted in the past decade, the insurance industry profitability model has undergone a radical change. Moving from the back seat, loss control is now the focal point in the drive for profitability.
It’s no secret that the electronic security industry is heading down some new roads. The weakened economy since August 2008 has affected sales, and forced installing and service companies to ask some deeper questions regarding how to provide value.
Corporate America has entered an age when corporate social responsibility is more than just an altruistic pursuit. Companies of all sizes, in all industries, are feeling pressure to save money and simultaneously meet the growing demand for environmental responsibility and accountability.
Is the physical security industry doing its part to reduce our environmental impact on the world? Being green is all about using fewer raw materials and expending less energy.
Construction and maintenance pros, do you have what it takes to takes to excel today? I'm not talking about aggressive cost cutting or crazy-efficient management techniques. Chances are you are already doing those things.
Systems integrators searching for compatible products to build a best-of-breed IP security solution for a client now have the luxury of choosing from nearly 700 different interoperable surveillance products based on the ONVIF specification.