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Industry Innovations

Video Analysis Tools for Retail & Beyond

November 16, 2012

The Mobotix Q24M-Sec hemispheric camera, which can capture an entire room with no blind spots, has a new integrated MxAnalytics video analysis tool. MxAnalytics is a tool for process optimization or marketing purposes and can be used in small retail stores as well as in public buildings such as museums or airports to receive important information. MxAnalytics makes it possible to reliably capture and evaluate the movement of people or objects in the live image. The most frequented areas are highlighted in color on a heat map in a predefined area. The areas with the most movement are displayed in red, and those with little movement in blue. The analytics tool also allows for counting people and objects, such as how many people pass by a specific entrance in an hour or a day. The results of the video motion analysis can be saved as daily, weekly or monthly reports in a table and exported via various interfaces.

Mobotix | www.mobotix.com

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KEYWORDS: heat map hemispheric camera security by heat map video motion analysis

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