SDM’s Renewathon Generates Donation to AIREF
SDM magazine launched its first ever Summer of 2013 Renewathon this past June. Through a series of ads in the magazine, email renewal reminders, enews links and cooperative efforts with outside partners, we guaranteed a donation of $.50 to the Alarm Industry Research & Educational Foundation (AIREF) for each renewal or new subscription processed as part of the Renewathon.
We’re pleased to announce that we presented a check to AIREF for more than $1,300 on Nov. 20 during ISC East in New York. Jamie Orvis, treasurer of AIREF and Shannon Murphy, vice president sales and marketing joined SDM associate editor Sabrina Gasulla for the presentation of the check.
From SDM’s editors and staff, thank you for your participation and for making this a success!