WD Debuts Surveillance-Class Hard Drive Line

WD®, a Western Digital company, announced the availability of WD Purple™, a purpose-built line of 3.5-in., high-capacity hard drives for surveillance applications. Designed specifically for video surveillance units, WD Purple hard drives excel in new and existing home and small business security environments with up to eight hard drives and up to 32 high-definition (HD) video cameras, the company described. Shipping currently, WD Purple hard drives are available in capacities from 1 TB up to 4 TB.

“By expanding our ‘Power of Choice’ product portfolio with WD Purple, we make it simple for our VARs, integrators and consumers to select the right drive engineered for their application and validated with our industry-leading surveillance partners,” said Matt Rutledge, senior vice president and general manager of WD’s Storage Technology group. “WD optimized the WD Purple line of hard drives for surveillance applications to improve high-definition video playback, and operate in 24x7 workloads of surveillance environments.”

Commented Ying Yang, director of testing at Hikvision, “Different from ordinary desktop hard drives designed for eight hours of daily operation, WD Purple drives have the built-in reliability to operate in Hikvision home and small business system installations so critical video footage is available when it is needed most. An additional benefit of WD Purple drives is they support up to eight drives and 32 HD cameras so there is the flexibility to expand for future system coverage.”

WD Purple hard drives are equipped with an array of exclusive WD technologies, including:

AllFrame™ — When combined with ATA streaming support, AllFrame™ technology helps to reduce video footage loss with a proprietary cache policy management technology to help improve data flow and playback. WD Purple includes exclusive firmware upgrades that protect against video pixilation and interruptions within a surveillance system.
Advanced Format Technology™ (AFT) — the more efficient media format that enables increased areal densities, adopted by WD and other drive manufacturers to continue growing hard drive capacities.
Engineered for Compatibility — Built for easy integration into new or existing video surveillance systems, WD Purple hard drives are designed and tested to surveillance-class standards and are compatible with industry-leading chassis and chip-sets.

For information, visit http://products.wd.com/wdpurple.

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