Affiliated Monitoring’s Catalyst PERS Sales & Marketing Conference is designed to bring together the best minds in the PERS industry to help dealers expand their businesses. Catalyst sessions will be focused on the sales and marketing skills and tools every PERS and medical alert company needs. Catalyst will provide a forum for dealers of all sizes and marketing channels to discuss and learn about new opportunities. Catalyst will be held May 17-19, 2016, at the Naples Grande Beach Resort in Naples, Florida.
“Unlike most traditional conferences, Catalyst was built from the ground up as a PERS-focused conference in response to dealers looking for information and an opportunity to share their experiences,” said Mike Zydor, managing director of Affiliated Monitoring. “Whether you are an existing PERS company looking to grow your business or you are interested in starting getting into the PERS market, Catalyst was designed specifically with you in mind. We’ve brought in the industry’s experts as well as brilliant talent from outside our space to provide PERS dealers the concrete knowledge needed to take advantage of the huge growth that’s coming in the medical alert/telehealth/PERS industry. Anyone who has spent time in PERS knows that marketing and selling in this industry is unique. With Catalyst, we’re responding to a consistent refrain from the industry and filling the void.” 
Affiliated Monitoring has lined up numerous presenters specifically focused on giving attendees rich content easily applied to their varied business models. According to Zydor, “Registered attendees come from all areas of the industry including both national and local PERS providers, lenders, investors, manufacturers and vendors.”
Sessions will include: “Supercharge Your Sales Team: Overcoming the 5 Toughest PERS Customer Objections”; “Mobile Mania: Catch the Wave of Mobile PERS”; “Benchmarking: Is Your Sales Technology Holding You Back?”; “Cut the Red Tape and Grow Your PERS Business”; and “Executive Spotlight: How I Built a Multi-Channel PERS Company.” Catalyst’s sessions will be capped by a keynote presenter who has yet to be announced.
With Naples Grande’s facilities and amenities, there will be many social and networking events throughout the three-day event to enhance each attendee’s experience. Zydor said, “We are creating an atmosphere unlike any other PERS event that will let attendees build personal friendships in our industry while they gain the knowledge they need to improve their businesses — and have some fun. And it is at a price point that is inclusive of all companies, regardless of their size.”
The cost to attend is $595 inclusive of all sessions, events, the afternoon Everglades Excursion and all food and entertainment. The early bird special is $395, but it is expiring soon.
To register for Catalyst ’16 and review the agenda and content, visit or call (844) 215-6888.