Latch, Inc., soon to be DOOR, announced Jamie Siminoff, chief strategy officer, will step down from his current role and transition to the advisory role of Doorman in 2025.
The HelloTech acquisition enables Latch to expand full-service amenities for multifamily buildings, allowing residents to book and share service providers like dog walkers, house cleaners and tech support.
Latch CEO Jamie Siminoff presented a virtual reveal event on June 4, during which he explained how the app combines the technology and unique data of each building to serve timely and relevant information to residents and property managers.
The acquisition of The Broadway Company represents an opportunity for Latch to operate the entire property stack from physical management to advanced technology solutions.
Located at 1220 N. Price Road in the Olivette community, the leased facility features both warehouse and office space, bringing all inventory and select core business functions together under one roof.
The company plans to maintain its focus on its core access control business under the Latch brand, while launching additional brands under the Door.com umbrella.
