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Home » Keywords: » advertising

Items Tagged with 'advertising'

ARTICLES

Marketing Madmen 2019
Marketing Madmen

Tactics for Improving Google Ad Conversion Rates

ONLINE ADVERTISING
Alex chavez security dealer marketing headshots
Alex Chavez
David morgan security dealer marketing headshots
David Morgan
May 31, 2021

How to convert Google ads into useful leads.


Read More
Marketing Madmen 2019
Marketing Madmen

Why Email Campaigns Crash & Burn

EMAIL MARKETING
Alex chavez security dealer marketing headshots
Alex Chavez
David morgan security dealer marketing headshots
David Morgan
December 3, 2020

With an ROI of 42 percent, the question for most businesses in the security industry is not whether they need an email campaign, but how to execute one.


Read More
Marketing Madmen 2019
Marketing Madmen

Marketing to a World Gone Virtual

Online Marketing
Alex chavez security dealer marketing headshots
Alex Chavez
David morgan security dealer marketing headshots
David Morgan
November 2, 2020

It is not unusual for marketing to see shifts in strategies and their effectiveness according to consumer behaviors. Sometimes those changes are swift and can permanently alter many industries nationally, or even globally. This is one of those times.


Read More
Marketing Madmen 2019
Marketing Madmen

Targeting Success With Virtual Marketing

MARKETING STRATEGIES
Alex chavez security dealer marketing headshots
Alex Chavez
David morgan security dealer marketing headshots
David Morgan
October 5, 2020

As you look toward 2021 and the development of your next marketing strategy, you may want to consider vertical marketing. In its simplest form, vertical marketing is dedicating and tailoring your marketing efforts to a particular vertical industry, such as education, construction or government, to strategically appeal to that industry, rather than marketing to a wider, horizontal audience with a less specific appeal.


Read More
Marketing Madmen 2019
Marketing Madmen

What's the Deal With Digital Marketing?

Relationship Marketing
Alex chavez security dealer marketing headshots
Alex Chavez
David morgan security dealer marketing headshots
David Morgan
September 1, 2020

“What’s the deal with …” is so synonymous with the 90’s observational comedy Seinfeld that you can probably hear Jerry Seinfeld’s voice just reading it. The show often posed the question in relation to things in everyday life that, in some ways, don’t make sense.


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Marketing Madmen 2019
Marketing Madmen

The Value of Strategic Alliances

This month, the Marketing Madmen emphasize the value of strategic alliances in business.
Alex chavez security dealer marketing headshots
Alex Chavez
David morgan security dealer marketing headshots
David Morgan
August 3, 2020

There’s hardly a person in the electronic security industry that does not realize the value of networking, but mention the value of actively networking with fellow industry professionals, and you get a mixed reaction.


Read More
Marketing Madmen 2019
Marketing Madmen

Want to crush the competition? Consider YouTube optimization.

Search engine optimization
Alex chavez security dealer marketing headshots
Alex Chavez
David morgan security dealer marketing headshots
David Morgan
July 1, 2020

If we mentioned SEO, your first thought is probably Google. But it isn’t the only site you should consider when you want to optimize your local SEO. The other big player is YouTube, which is its own search engine. If you’ve been putting off investing in video marketing, now is the time to get serious about it.


Read More
Marketing Madmen 2019
Marketing Madmen

Social Media Marketing in a Pandemic

Social media marketing is essential to connect with customers during a pandemic.
Alex chavez security dealer marketing headshots
Alex Chavez
David morgan security dealer marketing headshots
David Morgan
June 1, 2020

On any normal day, connecting with your audience on social media requires forethought, care and tact. At the epicenter of a worldwide crisis, it requires all that and more.


Read More
Marketing Madmen 2019
Marketing Madmen

11 Effective Marketing Ideas During a Crisis

Responding to COVID-19
Alex chavez security dealer marketing headshots
Alex Chavez
David morgan security dealer marketing headshots
David Morgan
May 4, 2020

The COVID-19 crisis has spread worldwide and will have serious ramifications for businesses of all sizes. That said, the crisis does not need to mean the demise of your business.


Read More
SimpliSafe

The NAD Finds Certain Advertising Claims for SimpliSafe to be Supported; Recommends the Modification or Discontinuation of Others

April 22, 2020

NAD is an investigative unit of the advertising industry’s system of self-regulation and is a division of the Better Business Bureau National Programs’ self-regulatory and dispute resolution programs.


Read More
More Articles Tagged with 'advertising'
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