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SDM Newswire

ESX Reveals Expert Advisors Driving The 2026 Educational Programming

By SDM Editors
esx innovation awards
September 11, 2025

The Electronic Security Expo announced its 2026 Educational Advisor. These leaders will shape the educational programming for ESX 2026, taking place June 1 – 4 at the Irving Convention Center in Irving, Texas.

Working closely with ESA’s team, this group met to review attendee feedback, analyze event metrics, and consider current industry challenges. This group will curate the most relevant tech trends, processes, go-to market strategies, and revenue opportunities to feature at ESX 2026, ensuring content is relevant, actionable, and designed to enhance recurring revenue streams.

The 2026 advisors include seasoned experts across sales, finance, communications, field efficiencies, fire codes and standards, customer loyalty, corporate strategy and recurring revenue.

“Serving on the ESX Education Advisory Board has been an incredible opportunity to collaborate with some of the very best minds in the industry,” said Scott Elkins, CEO, Zeus Fire and Security. “I’ve seen firsthand how the board’s work shapes meaningful conversations that help companies elevate their people and practices — and therefore their businesses! I’m looking forward to continuing this journey and contributing to an amazing event that continues to drive best practice innovation across our industry. I can’t wait to see so many friends and colleagues at ESX 2026!”

The 2026 ESX Advisory Board includes:

  • Jason Alestra, VP of Sales, Vicon (Exhibitor Expert)
  • Jeremy Bates, Vice President of Business Development, Pye-Barker Fire and Security (Management Expert)
  • Dean Belisle, Director of Key Accounts, DMP (Sales Expert)
  • April Chastain, VP of Internal Operations & Merger Implementation, Owen Security (Operations Expert)
  • Tammy Cozby, Vice President Monitoring Operations, Everon (Monitoring Expert)
  • Eric Eddy, Director, Zeus Fire and Security (Operations Expert)
  • Scott Elkins, CEO, Zeus Fire and Security (Management Expert)
  • Janet Fenner, President, Defined Marketing (Marketing Expert)
  • Johnathan George, CEO, iWired (Operations Expert)
  • Peter Goldring, President, Goldring Protection (Fire Expert)
  • Lynnie Guzman, Director of Sales and Marketing, Holmes Security Systems (Marketing Expert)
  • Kirk MacDowell, President, MacGuard Security Advisors (Management Expert)
  • Jackie O'Neil Townley, Business Development Manager, CMS (Monitoring Expert)
  • Chris Peterson, President, Vector Firm (Sales Expert)
  • Spencer Rogers, Partner, Barnes Associates (Management Expert)
  • Andy Shartzer, Technical Evangelist, Pelco (Technical Expert/Video Expert)
  • Kevin Stone, COO, Doyle Security (Management Expert)

“ESX 2026 will be my second year serving as an advisor and my fourth time attending ESX,” said Lynnie Guzman, director of sales and marketing, Holmes Security Systems “Engaging with this community has been transformative, helping me accelerate my learning and build meaningful industry connections in a field that was new for me just five years ago. I’m excited to collaborate with such a passionate group of professionals who are dedicated to helping one another grow, drive new revenue opportunities, and ultimately strengthen the life-safety of our communities.”

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KEYWORDS: Electronic Security Expo Electronic Security Expo (ESX) ESX

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