SentryCon was held at the Marriott in Memphis. The event started off with a grand opening party of the new SentryNet facility including a ribbon-cutting ceremony with the chamber of commerce and city officials, followed by a big party and tours for dealers. PHOTO COURTESY OF SENTRYNET

SentryNet, Memphis, Tenn., has several milestones to celebrate in 2012. Along with celebrating 25 years in business and a brand new headquarters and central station in Memphis, the company hosted one of its most successful dealer conferences. SentryCon was held April 24 to 26 at the Marriott Hotel in Memphis, Tenn.

More than 200 attendees representing more than 100 dealer companies came together in Memphis to check out the new SentryNet facilities, attend educational sessions, earn CEUs, and get to know their central station’s new thrilling hometown.

“Over the past six or seven years we’ve seen a steady increase in attendance. And this year the combination of the new building, the new central station, SentryNet’s 25th anniversary and the program had our attendance shoot up,” commented Michael Joseph, SentryNet’s vice president of operations.

 The theme of the program this year was business development. Among the session highlights were presentations by Ron Walters from SIAC, Dean Mason, communication product manager for Honeywell and David Morgan of Security Dealer Marketing.

In true SentryNet style, the assembly adjourned for a night on the town. “We took the gang down to Beale Street, which happens to be motorcycle night on Beale Street!” Joseph shared. “We had BB Kings closed for our party. So we had great entertainment and the fun out on the street.”

SentryNet also announced continued development of apps — an Android app is now available in addition to iPhone, and a BlackBerry app will follow shortly. The company shared how its improved customer service department at the new facility has improved flexibility. And finally, the company dedicated the fourth floor of the new facility as an “industry space” for vendors and associations to use for training and meetings, taking advantage of Memphis’ central location and allowing SentryNet to give back to the industry, Joseph said.