Security Dealer Network (SDN) has created a merchandising kit containing all the materials and resources necessary for dealers to start selling the DragonFly Security System. The kit is available to all participating SDN resellers, and includes a number of customizable sales and promotional materials designed to help drive consumers to the new DragonFly Security System e-commerce platform.

“We want to make it as easy as possible for security dealers to be able to start selling the unique DragonFly Security System so they can begin earning valuable RMR,” said Bart Didden, president, Security Dealer Network. “Dealers who have already joined SDN will receive instructions to download our new merchandising kit so they can potentially be up and running with DragonFly Security System. New reseller partners will be given the same support and materials once they sign up with SDN, which is a quick and simple process.”

There are no start-up or recurring costs associated with joining SDN’s dealer network, and the company has made enrollment as simple as possible. Once a dealer joins, they are provided with a website, branded for their specific company and target consumers, offering DragonFly Security System’s video security and monitoring products. Using SDN’s e-commerce platform, consumers purchase a hub and MotionViewer products directly through the website, where they also sign up for the level of professional monitoring they desire. Orders are shipped at no charge directly to the consumer and SDN provides the central station monitoring. All SDN dealers need to do is to promote DragonFly Security System to consumers. As consumers sign up for monitoring plans, SDN dealers begin receiving RMR generated by the consumers’ monthly monitoring fees. SDN takes care of the rest with the DragonFly Security System e-commerce platform.

Among the materials included in the DragonFly Security System DIY merchandising kit are:

  • a link to each participating dealer’s branded website where customers can place orders;

  • a statement stuffer to be included in mailings participating dealers send to their existing customers;

  • a sales brochure to inform new and potential customers about DragonFly Security System;

  • a digital display ad with a link to the participating dealer’s custom landing page that can be placed on their current site or other e-commerce site; and

  • social media posts with images dealers can use on their social channels.

Participating dealers can easily customize each of these with their logo and contact information to create professional-looking, branded sales and promotional materials.

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