Being a strategic security advisor means connecting systems across video, access, alarm infrastructure, etc., leading with solutions rather than products, tapping into the end users’ operations and offering value-added services.
This article explores how monitoring centers are using AI to improve efficiency, enhance situational awareness and support human decision-making in life-safety environments.
I had the pleasure of putting together both of this year’s Video Monitoring Today features, in which SDM explores the “nuanced” and “fragmented” video monitoring market with over a dozen experts who are in the field every single day.
Security integrators already own the hardware, the relationships and the access. Here’s how to turn that into a recurring cybersecurity practice, before someone else does.
Spoiler alert: If you haven’t seen the movie by now, you likely know that the “twist” in the 1999 movie “The Sixth Sense” was that the psychologist played by Bruce Willis has been dead the whole time. He just didn’t know it.
To connect with commercial real estate investors, security integrators need to speak their language. That means leading with solutions, not technology, and clearly articulating the ROI of security systems.
By working directly with IT teams from the jump, not at the end of the process, security sales professionals can work to stop pesky data breaches before they happen — and get approval for security systems faster.