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Home » Publications » SDM Magazine

SDM Magazine

SDM November 2020 Cover

2020 November

Check out SDM Magazine’s November 2020 issue, featuring "Healthcare, Education & Offices, Oh My!", "Explore What's New in Entry Control", and much more.
  • Cover Story
  • Featured Articles
  • Columns
  • Products

Cover Story

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Cover image_Main
Vertical Markets

Healthcare, Education & Offices, Oh My!

For security dealers and integrators, navigating these top verticals has become harder than ever during the coronavirus crisis, but there are benefits to finding a niche.
Cw headshot 200
Courtney Wolfe
November 2, 2020
No Comments
In the midst of these tumultuous times, you may (wisely) be wondering how to set yourself apart from competitors. Finding a niche — maybe one in healthcare, education or the commercial office space — might be the solution you’re looking for.
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Featured Articles

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s22_08_12_16_24_stacked_acs_monitor_1905_hi
INTEGRATION & NETWORK SOLUTIONS

Security Appliances: What They Do & How to Select Them

As appliances have added functionality to appeal to the enterprise market, they are moving farther afield from their roots as embedded, dedicated devices. Security integrators must stay on top of their evolution.
Laura stepanek 200
Laura Stepanek
November 23, 2020
No Comments

You use a toaster for crisping bread; you wouldn’t use it for blending drinks nor would you heat an entire oven to crisp the bread. Similar to how a kitchen appliance is used to perform a specific task, a security appliance is used for a specific job.


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ProSeries_Camera_installer outside by Rosideo
VIDEO SURVEILLANCE

The Proliferation of Cloud-Based Video

Security dealers and integrators are embracing the benefits of cloud technology to better serve their clients and earn more RMR in the process.
Allan Colombo
November 16, 2020
One Comment

The need for quality, cost-effective video surveillance is growing with each passing day. More commercial customers, government facility managers and homeowners are looking for better ways to prevent crime while recording criminals when they’re not dissuaded by the presence of cameras.


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Zenitel

Explore What’s New in Entry Control

Manufacturers have been working on entry control solutions seemingly tailor-made for the post-COVID-19 world for years.
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Courtney Wolfe
November 9, 2020
No Comments

2020 has been a big year for innovation in the security industry — and entry control is far from exempt. The COVID-19 pandemic has put an increased focus on the entrance, as many companies had to restrict entry to a select few considered to be essential, and others found themselves paying closer attention to who was entering their buildings.


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Columns

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Soupergirl
Tech@Work

DC Food Business Soupergirl Implements Cloud Video & Access

MANAGED SECURITY
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Maggie Shein
November 2, 2020
No Comments

Soupergirl is the brainchild of former stand-up comedian turned soup maker Sara Polon. After reading Michael Pollan’s book, “The Omnivore’s Dilemma,” Polon decided to get involved in the local food movement.


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5 min quiz 2019
5-Minute Tech Quiz

What Do You Know About Networking?

Roy pollack
Roy Pollack
November 2, 2020
No Comments

Columnist Roy Pollack challenges professionals to test their knowledge in the latest 5 Minute Tech quiz.


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isecure kit 2 92020
Security NetWorkings

Powerful Kits to Battle DIY Security Systems

Alarm Kits
Dave engebretson head shot 91002
Dave Engebretson
November 2, 2020
No Comments

The residential and small commercial system market has changed dramatically in the past five years. Large companies with big marketing budgets have reset how consumers think about security systems.


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Smart Insights 2019
Smart Insights

Survive & Grow: Pragmatic Acumen to a Better Life

Living in the New Normal
Helen heneveld sdm
Helen M. Heneveld
November 2, 2020
No Comments

Let’s get personal here — 2020 has certainly been a challenging year. So many things are in turmoil; disruption and uncertainty abound in our personal and professional lives. Business projects plans, and the future, are up in the air. How can we cope and survive, maybe even grow and thrive?


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Sales Stars 2019
Sales Stars

Common Prospecting Objections

Sales Techniques
Brian offenberger
Brian Offenberger
November 2, 2020
No Comments

If you’ve been selling long enough, you probably know all the objections customers will use to not see you or to not buy from you. But do you know how to respond to them?


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Marketing Madmen 2019
Marketing Madmen

Marketing to a World Gone Virtual

Online Marketing
Alex chavez security dealer marketing headshots
Alex Chavez
David morgan security dealer marketing headshots
David Morgan
November 2, 2020
No Comments

It is not unusual for marketing to see shifts in strategies and their effectiveness according to consumer behaviors. Sometimes those changes are swift and can permanently alter many industries nationally, or even globally. This is one of those times.


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Security  Law 2019
Security & The Law

Legally Going Green

Les gold dscf0001
Lessing E. Gold
November 2, 2020
No Comments

Kermit the frog said, “It’s not easy being green.” While it takes some effort and may not be easy going green for an alarm company, it is certainly an achievable goal.


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Editor's Angle Karyn Hodgson
Editor's Angle

The More Things Change…

INDUSTRY TRENDS & EVENTS
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Karyn Hodgson
November 2, 2020
No Comments

Everyone has heard the old adage, “The more things change, the more they stay the same.” In an industry and a year marked by seemingly constant upheaval and change, it can feel like nothing is the same. But is that true?


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Products

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SAFR-Recognition-with-face-mask
Products

RealNetworks Solution Adds Enhanced COVID-19 Features

November 13, 2020
No Comments

SAFR 3.0 improves face detection and recognition accuracy for both masked and unmasked faces.


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matrox-maevex-6152-decoder
Products

Matrox Solution Displays Low-Latency AV Content

November 13, 2020
No Comments

Matrox Maevex 6152 quad 4K decoders and Maevex 6100 Series encoders now enable commercial and critical 24/7 environments to deliver, decode, and display up to four 4K streams of ultra-low-bitrate, 4:4:4 and 4:2:0 AV content over LAN, WAN, or internet — with as little as 50 ms of latency.


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IMG_9624-Edit-WEB(10)
Products

exacqVision NVR Is All-in-One Surveillance Solution

November 13, 2020
No Comments

The exacqVision Q-Series from Tyco Exacq brings together an optimal combination of performance and affordability into a single network video recording solution.


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Axis Communications

Q&A: Low touch access control during the pandemic and beyond

The pandemic has brought heightened awareness to health and safety within facilities. In a recent interview, Axis Communications’ Bruce Stewart, Business Development Manager, Access Control and Craig Szmania, Business Development Manager, Intercoms sat down to discuss low touch access control.

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