At a recent industry event we heard a speaker explain how cold calling was a primary solution to gain new customers, and it baffled us. Those archaic tactics are still being used, even with so much technology, analytics and data — not to mention the fact that analytics and data can be measured and are affordable.
Erin Harrington Communications, a marketing and PR agency serving the security industry for more than a decade, launched its new website, which features numerous client testimonials and highlights Harrington’s broad range of work and scope of services.
When it comes to marketing in 2018, the suggestions here are what we will strongly encourage our customers to focus on in order to maintain and improve their lead count each month.
At the beginning of 2018 Infusion Direct Marketing, a public relations firm specializing in the security industry, will launch its new business Fusion Media Marketing Inc., which will be focused on buying media for clients.
Make Nice Media LLC, a new agency with a specialty in marketing and advertising services for dealers and integrators launched at Honeywell’s CONNECT Conference in San Diego last week. As an official sponsor of the event, Make Nice Media demonstrated its suite of services, including video production, social media and content marketing targeting either businesses or consumers.
On the first day of ASIS 2017, Hikvision USA Inc., and Hikvision Canada Inc., North American providers of video surveillance products and solutions, today, , introduced its new “Partner.Win.” advertising campaign, which is focused on how the Hikvision team works with its partners to win business and garner customer loyalty.
