Sometimes the best practices for greater sales are the ones you are not doing. And why would you omit a marketing practice that will make you more money?
Today, you are inundated with digital tools and tactics to market your business, such as Facebook, LinkedIn, YouTube and more. With the increase in popularity of these tools, many ask us if email marketing still has value for their security business.
A recent case involving false alarm fees was heard and decided in Suffolk County, New York. The plaintiff, Suffolk County, sought to recover $800 from the defendants for alleged violations of the county code involving “false alarm fee assessments.”
When I started out in the security industry, I had the good fortune of being hired and subsequently mentored by SDM’s chief editor at the time, Susan Whitehurst.
With a tight labor market making retention a priority, proper onboarding and training programs could be the difference between making 2020 a fantastic year or a flop.
Parks Associates is offering a free whitepaper that examines strategies to deliver a smart home experience that incorporates support, security, privacy protection and a variety of personalized value prepositions.
CEDIA, a global trade association for companies that design, manufacture and install technology for the home, has launched a design-forward website to showcase CEDIA Award winners and finalists, as well as the year’s Best New Product and Product Hall of Fame winners.
Milestone Systems, a provider of open platform video management software, has released the troubleshooting assistant for partners and customers using Milestone XProtect video solutions.
Last month, I had the unique pleasure of attending the 2020 CES Show in Las Vegas as a part of the Consumer Technology Association’s Media Trailblazers Program.
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